Mining boom retreat, SSD, graphics card all lower prices

The 618 shopping season was supposed to be the highlight of the first half of the consumer electronics market, but the actual sales were not as good as expected.

The flash market and storage industry chain related people learned that during the 618 period of this year, storage manufacturers generally the strategy of price reduction promotion, even if some products sales numbers bright eyes, due to the main control and other raw material prices, resulting in some product prices upside down, especially small capacity products price upside down serious. Overall profits, in short, are miserable.

Moreover, with the gradual fading of the Chia coin mining boom, the heat of large capacity SSD has gradually cooled down. Some manufacturers have hoarded a large number of large capacity SSD in the early stage, and the inventory pressure will be greater now. From the perspective of online sales, the price of some popular models in the early stage, such as Western Digital SN550 1TB, has dropped from the high of 1595 yuan in May to 729 yuan at present, a drop of 54%.

As the price of cryptocurrencies soared earlier this year, so did the price of graphics cards driven by mining demand, exacerbating the chip shortage crisis. About 700,000 graphics cards went to miners in the first quarter of this year, accounting for 25 percent of total graphics card shipments, or about $500 million, according to foreign analysts.

In the context of the current tightening policy, Nvidia began to intervene in its graphics card products used in cryptocurrency mining business, and the overall price of graphics card market has shown a significant downward trend. The price trend for graphics cards was reported to have been steadily rising through the first half of the year until it peaked in mid-May and then began to decline rapidly. In terms of specific models, the RTX 3090 is down as much as 32% from its highest price, while the RTX 3080 and the RTX 3070 are down around 25%. For the A card, the RX 6800 is also marked down by 8.1%.